Portfolio

Projects & Platforms

8 projects across government, enterprise, and framework engineering — designing and delivering Salesforce platforms across the UAE, Oman, and India.

★ Featured Project

Creative Media Authority (CMA)

Abu Dhabi Government · Apr 2024 – Present · Team of 10

Regulatory platform delivering 50+ digital services across licensing, compliance, media, talent management, and visa domains for the UAE's Creative Media Authority.

Government Regulation Licensing Compliance Media Industry
★ Featured Project

AFX Framework

Smaartt Digital Consulting (Internal R&D) · Ongoing · Team of 8

Proprietary Salesforce delivery accelerator framework built to reduce project setup time and standardise architecture patterns across all Smaartt client engagements.

Framework Design Reusability Accelerated Delivery Architecture Standards

KHDA — Knowledge & Human Development Authority

Knowledge and Human Development Authority, Dubai · Oct 2023 – Mar 2024 · Team of 3

Solution architecture and delivery of a licensing and regulatory compliance platform for Dubai's education regulatory authority.

Education Regulation Licensing Compliance Government Portal

Masdar City — Lightning Migration

Masdar City (Abu Dhabi Future Energy Company) · Sep 2022 – Sep 2023 · Team of 6

End-to-end migration from Salesforce Classic to Lightning Experience for Masdar City's real estate and property sales management platform.

Classic to Lightning Migration Real Estate Property Management Sales Operations

Emirates Post Group

Emirates Post Group (UAE) · Sep 2021 – Aug 2022 · Team of 5

Salesforce implementation covering customer lifecycle management and service operations for the UAE's national postal and logistics authority.

Customer Lifecycle Postal Services Logistics Service Operations

Emirates Transport

Emirates Transport (Government of UAE) · Aug 2020 – Aug 2021 · Solo delivery

Solo delivery of a fleet and transport management system on Salesforce for the UAE government's transport authority.

Fleet Management Transportation Field Service Government Operations

Oman Data Park

Oman Data Park · Jan 2020 – Jul 2020 · Solo

Salesforce CRM customisation and API integration for Oman's leading cloud and data centre services provider.

Cloud Services Data Centre CRM Customer Onboarding

Masdar City — Pricing Enhancement

Masdar City · Sep 2019 – Dec 2019 · Solo

Complex pricing and quotation engine on Salesforce for Masdar City's real estate leasing and property sales operations.

Pricing Engine Quotation Management Real Estate Property Sales